14th Annual Eyeforpharma Barcelona

Posted on December 21, 2015

14th Annual Eyeforpharma Barcelona

Deliver better customer engagement by adopting cross-functionality, improving patient experience through innovative approaches and novel partnerships


The 14th annual eyeforpharma Barcelona is a global platform for gaining expertise in the areas of patient experience (The journey of empowerment), engagement strategies (The holistic multichannel solution) and customer excellence (A new era of sales interactions). The conference will unite leaders of global pharma companies, CEOs, executive directors, brand and product managers from all over the world and bring clear insights into developing new corporate culture through collaboration, communication and trust.


Viseven team will join the event for the third time. During these years, we have been gaining strong experience and establishing good partnership with the representatives from global pharma companies. As a gold sponsor of the conference, we are glad to provide you with expert assistance and help to empower inbound communication between teams and departments on both global and local levels with integrated innovative solutions, tuning the process of digital content development, distribution and approval.


In addition, Viseven offers a €200 discount on the admission fee. To claim it, register here and enter Viseven promo code: Viseven200.


The schedule

The main keynote issues of the agenda are the following:

  • Creation of a true multichannel experience by tailoring your messages and providing real value to the customers.
  • Establishing a cross functional team, prepared to adapt to a constantly changing marketing strategy.
  • 2020 Customer Facing Model: define the new role of sales, reorganise internal processes and influence a mind-set shift.
  • Measuring and improvement of patient engagement initiatives by adopting cross-functionality.


The Venue

Centre Convencions Internacional Barcelona, Willy Brandt Square, 11-14, 08019, Barcelona

The CCIB is a unique conference center in Barcelona`s coastline, which is a part of a new business and technological district, correspondingly, is surrounded by urban development and complete transport network. It takes only several minutes to reach the nearest metro and bus stations and 20 minutes – to the city center. Enjoy your time in Barcelona, discovering new attractions and landmarks. Don`t forget to visit the nearby places: the natural science museum “Museu Blau” and the bathing area Banys Forum. 


For more information about the event visit official Viseven website.